CARD 79 gives form to future states by converging strategy, brand, and design. We excel in technical complexity, finding advantage for industry leaders in robotics, wearables, and all things digital, while partnering with startups to turn visionary technologies into beloved products. As stewards of future-facing technologies, we center longevity, humanity, and beauty in the work we do, ensuring value is built for both our clients and the common good.
Kintsugi Upgrades, NFT collection
Our Capabilities C79001
001
Research + Strategy
We listen, learn to spot opportunities, and then orchestrate strategies to seize them.
- Research and Insights
- Stakeholder Ideation Workshops
- Product User Testing
- Product STRATEGy
002
Industrial Design
Our strength is building things that are hard to build. Especially if they’ve never been built before.
- Ideation
- Concept Design
- Physical Prototyping
- 3D CAD
- Mechanical Engineering/DFM
- Electrical Engineering Liasing
003
Experience Design
We craft digital products and experiences that empower people.
- User Experiences
- Visual Design
- Motion Design
- Hardware/Software Prototyping
- Developer Liasing
004
Brand
We develop identities that clarify your story and connect with your audience.
- Brand Positioning
- Naming
- Visual and verbal identity
- Brand Guidelines
- Art Direction
- Photography and Video
How we deliver C79001
Our Studio C79001
TEAM We’re a group of designers and strategists who gravitate towards unexpected challenges, creating entirely new products and categories in the process. We’re obsessed by neurotech, deep space, the future, and our place in it. Our project work often situates us at the frontiers of technology.
But when there’s an intellectual itch we still need to scratch, we embark on self-initiated research projects that allow us to test and refine culture-shifting concepts. At some level we will always be tinkerers in a garage. And we like it that way.
Office 20210901
Office 20210901
Office 20210901
LEADERSHIP Card 79 was founded in 2014 by Afshin Mehin as a vehicle for exploring future forms. With a background in mechanical engineering and design, Afshin consistently blurs the boundaries between the digital and the physical, and between the old and the new. He’s worked with visionaries at Neuralink and M.I.T.’s Media Lab, honed his design sensibility with masters at Barber Osgerby and Terence Conran, and partnered with the likes of Amazon, Lululemon and Ford to launch new products that transform businesses. Prior to Card79, Afshin worked at IDEO and Whipsaw in the Bay Area.
Afshin’s grandfather was a fortune teller in Yazd, a small city in Iran, and with Card 79, he’s carrying on his family’s legacy.
Our Results C79001
Bold Awards IV
/Kintsugi Upgrades
Bold Awards IV
/Rapid Machine Operator
Interaction Awards
/Kintsugi Upgrades
Red Dot Award
/Rapid Machine Operator
Muse Design Award
/Relish Life Packaging
Muse Design Award
/Rapid Machine Operator
Fast Company IBD Awards
/Thought Based Interfaces
Fast Company IBD Awards
/Kintsugi Upgrades
Core77 Awards
/Kintsugi Upgrades
Core77 Awards
/Relish Life
Core77 Awards
/Thought Based Interfaces
The Morning Fix Podcast
/A SXSW Follow Up Conversation
Spark Awards
/Relish Life
CES Innovation Awards
/Sepura
Good Design Awards
/Sepura
Built In
Nodes of Design
IDEA Award
/Sepura
Spark Awards
/Neuralink R1 Robot
Time’s Top Inventions of 2020
/Sepura
Dezeen Awards
Neuralink N1 Wearable
IF Awards
/Neuralink R1 Robot
Spark Awards
/Neuralink R1 Robot